March Newsletter: It’s Time to Sharpen Your Axe
When the clocks move forward each year, most people focus on losing an hour of sleep. When I was working in the field, I always saw it differently. Daylight Savings Time meant opportunity.
The days are longer, the weather improves, and people are simply more accessible. These days, many of our clients are still working and may not get home until after five o’clock. When it stays light until six or seven, it creates a perfect window for follow-ups, drop-ins, and conversations that were much harder to have during the darker winter months. If someone no-shows earlier in the day, you have plenty of time to circle back later.
This time of year, is also an important transition in our business. OEP will be ending soon, which means ancillary products will carry much of the opportunity for the remainder of the year. Now is the time to sharpen your knowledge and build confidence by presenting those solutions.
It’s like the story I always tell, about the old man and the young man cutting down trees. Both can swing their axe all day, but the one who stops to sharpen it will usually cut down the most trees. The same applies here. The agents who take the time now to sharpen their skills will be the ones who continue producing long after OEP ends.
The days are getting longer. The opportunity is there. Now it is time to sharpen your axe and make the most of it.
Colan Mouton
Regional Sales Director, NE